Remodeler

Submission/Judging Criteria   Included in COTY Eligibility Criteria

500   Best Black & White Logo
501  Best Color Logo

Submission Criteria for 500 - 501:

1 copy of logo art alone.
1 example of logo as used in advertising or collateral material. Please DO NOT mount.
Brief written description of target market.
Digital image of piece on CD.

Judging Criteria:

Graphic concept, eye appeal, legibility, recognition values, usefulness in all sizes and appropriateness for target market.

502  Best Corporate Brochure

Submission Criteria for 502 :

5 original brochures.
Written statement of target market.

Judging Criteria:

Overall design, concept, layout and appropriateness for target market.

503  Best Print Ad

Submission Criteria for 503 :

1 actual size copy of ad. Please DO NOT mount.
1 image on CD.

Judging Criteria:

Concept, clarity of message, eye appeal, informative content and overall creativity.

504  Best Printed or Electronic Direct Mail Piece or Campaign

Submission Criteria for 504 :

1 original of the printed or electronically mailed piece.
Brief written description explaining the campaign, goals, target market and results.
3 images on CD.

Judging Criteria:

Informative content, clarity of message, theme for target market, creativity and results.

505  Best Website

Submission Criteria for 505 :

Complete web address for viewing.
Brief explanation of strategy of site development as it relates to overall marketing plan.
1 Digital image of splash or home page on CD.

Judging Criteria:

Ease of use, aesthetic appeal, informative content and site nagivation.

506  Best Use of Social Media (Facebook, YouTube, Twitter, Blog, etc.)

Submission Criteria for 506 :

Complete web address for viewing.
Brief explanation of strategy of each social media platform used as it relates to overall marketing plan.
1 Digital image of home page for each platform on CD.

Judging Criteria:

Aesthic appeal, informative content, engagement with and number of followers/fans, etc.

507  Best Sales Special Event/Promotion

Submission Criteria for 507 :

Brief written description of promotion, including goals, target market and results.
1 copy of all collateral material.
5 digital images of the event, if applicable, on CD.

Judging Criteria:

Approach to target market, theme, design, creativity and results.

508  Best Overall Marketing Strategy

Submission Criteria for 508 :

Brief written description explaining the campaign, target market, branding strategy, goals and results.

Judging Criteria:

Informative content, clarity of message, theme for targeted market, creativity and results.

509  Best Showroom

Submission Criteria for 509 :

Written description explaining use of the showroom.
6 images of showroom demonstrating key spaces and elements on CD.

Judging Criteria:

Traffic flow, functionality and usability of spaces, appropriateness to target market and aesthetic appeal of environment.

510  Best Business Innovation

Submission Criteria for 510 :

Brief (500 words) written description explaining innovative new process, program, initiative and how it impacted the business.

Judging Criteria:

Completeness of implementation of innovation within company, impact on business process and customers, if applicable.

550  "Green" Building Renovations

Submission Criteria for 550 :

6 copies of marketing statement explaining how the project qualifies as “Green/ Sustainable” construction, including support materials, certifications, awards, etc.
8 images of your choice on CD including 4 “before” and 4 “after” (including applicable exterior or interior views) *Photos should identify “green/ recyclable and sustainable” features used.
6 copies of floor plan.
1 copy of architectural plans, including site plan.

Judging Criteria:

Exterior design and materials and landscaping; building components/materials and interior floor plan; “green/ recyclable and sustainable features” indicated in the marketing statement.

551  Best Design for a Rehabbed or Remodeled Retail, Office or Residential Rental (Exterior and Interior)

Submission Criteria for 551 :

8 images illustrating comparable interior and exterior spaces “Before” and “After” rehab or remodeling on CD.
Floor plans of typical bays (if offered as finished space) or apartments.
Brief written description of the project including costs.

Judging Criteria:

Based on the adaptability to existing structure, architectural design and aesthetic qualities and value of the renovation and its impact relative to cost.

552  Additions, Alterations and Renovations

Submission Criteria for 552 :

6 copies of brief description of goals and objectives of project.
8 images of your choice on CD including 4 “before” and 4 “after” (including applicable exterior or interior views).
6 copies of floor plans or 1 copy of blueprints of finished project.

Judging Criteria:

Creative approach, design, sensitivity to existing structure, use of existing elements and space.

553   Historic Renovation - Residential
554   Historic Renovation - Commercial
555   Commercial Renovation $500,000 or less
556   Commercial Renovation $501,000-$1,000,000
557   Commercial Renovation > $1,000,000
558   Deck and/or Patio
559   Accessory Building Renovation (Garage, Guest Cottage, Barn, Gazebo, Pool Cabana, etc.)
560   Special Feature Room Renovation (Interior) (Basement, Billiard, Game Room, Media, Wine Cellar, Pool, Library, Home Theater, etc.)
561   Remodeled Kitchen $100,000 or less
562   Remodeled Kitchen > $101,000
563   Remodeled Bathroom $25,000 or less
564   Remodeled Bathroom > $25,000
565   Residential Addition/Alteration $50,000 or less
566   Residential Addition/Alteration $51,000-$150,000
567   Residential Addition/Alteration $151,000-$250,000
568   Residential Addition/Alteration $251,000-$500,000
569   Residential Addition/Alteration $501,000-$750,000
570  Residential Addition/Alteration > $751,000

Submission Criteria for 553 - 570:

6 copies of brief description of goals and objectives of project.
8 images of your choice including 4 “before” and 4 “after” (including applicable exterior or interior views) on CD.
6 copies of floor plans or 1 copy of blueprints of finished project.

* Must be 75 years old or more to be considered Historic. The renovation must preserve the original integrity of the house or building.

Judging Criteria:

Creative approach, design, sensitivity to existing structure, use of existing elements and space.

571  Sales Volume Achievement Awards
Total Sales up to $499,999
Total Sales $500,000-$999,999
Total Sales > $1,000,000

Submission Criteria for 571 :

Enter sales candidate on Million Dollar Club Entry Form which must be signed by officer or principal of the company.
1 5x7 photo of candidate on CD.

572  Salesperson of the Year

Submission Criteria for 572 :

Enter candidate(s) on the Individual Achievement Entry Form which must be signed by officer or principal of the company.
1 5x7 photo of candidate on CD.
Submit a brief (500 words) written statement answer the following questions:
Did the nominee(s) achieve the goals set for sales volume?
What responsibilities (marketing, training, processing, management, etc.) did the nominee(s) have in addition to sales?
What personal qualities does the nominee(s) have which enhances his/her professionalism?
What difficulties did the nominee(s) encounter in selling/marketing the product and how did they overcome them?

Eligibility: Any sale where a contract/agreement of sale was fully executed between October 1, 2009 and September 23, 2010 is eligible.

573  Project/Production Manager of the Year

Submission Criteria for 573 :

Enter candidate(s) on the Individual Achievement Entry Form which must be signed by officer or principal of the company.
1 5x7 photo of candidate on CD.
Submit a brief (500 words) written statement answer the following questions:
What size and type project was the nominee responsible for?
How were the construction goals achieved?
What type of problems or unusual circumstances had to be overcome?

Eligibility: Nominee must have demonstrated ability to manage and coordinate the overall job and meet construction deadlines.